Hi, I'm Jorge Antonetti
Digital Project Leader
B2B SaaS Product & Business Analyst
Strategy & Enablement Debonair
I love generating ideas and turning them into action by bridging business, technology, and user needs through storytelling and data. I've got a knack for building consultative relationships with customers and teammates alike.
My Domains
My career has put me on the software and digital optimization side of the following four industries:
Automotive
Food
Entertainment
Business Productivity
My Strengths
Customer Experience
I like keeping an arm in customer happenings to contextualize pain points and plot user journeys.
+6 years
of SaaS support, consulting,
and relationship building.
Trend Analysis
I get a kick out of spotting growth areas in markets, technology and customer behavior.
+8 years
of exploring and transforming
data into actionable insights.
Strategy Development
I love turning insights into strategic targets and persuasive business cases to get people going.
5+ years
of aligning innovation to priorities
and building the map to get there.
Product Innovation
I get a thrill from shaping ideas into products, internal tools and features that deliver value.
4+ years
of leading the development, launch, and growth of digital products.
Business Transformation
I get jazzed building the programs that inspire others to adopt changes needed for impact.
6+ years
of enabling teams to modernize operations, systems, & culture.
Process Optimization
I'm into documenting workflows to find pain and automation points to reduce manual effort.
5+ years
of optimizing workflows and templates for efficiency.
Some of My Work
AI-Operations Platform Roll-Out
Deck I created for overview of AI platform roll-out for executive approval of direction, timing, and resources for selected AI-Hackathon project. Responsible for developing project value to business, target use cases, success metrics, and roll-out strategy.
"FastRing" Software Enablement
Newly aquired product opportunity and enablment overview deck I crafted and presented for executive-board go-to-market decision. Responsible for analyzing acquired product portfolio, ranking products on opportunity size and GTM effort needed. Collaborated with development, sales and marketing for sanity checks on projections of pricing, revenue, and enablement costs. Product presented was selected as priority #1 for go-to-market and alloted proper budget.
App Error Customer Experience Analysis
A deep dive analysis created by me to uncover yearly trends and customer sentiment when dealing with app issues related to technical error codes. Findings in report resulted in process updates and budget increase for CX tooling and reporting improvements.
AnalyticsHub Roadmap Update
Executive update for internal analytics platform I was tasked with creating. Collaborated with analytics and development teams to align content. I was responsible for clarifying product mission, MVP features, and roadmap milestones.